What Brand Rate does
The free calculator considers platform, audience market, niche, audience size, average reach, engagement and deliverable type.
Why we built it
Creator pricing is often opaque. Two creators with the same follower count can produce very different campaign value, and commercial terms such as usage rights or exclusivity can materially change a deal. Brand Rate turns those inputs into a clear, directional pricing framework.
A quick directional sponsorship estimate with no account required.
A paid personalised digital kit with rate guidance, package ideas and negotiation language.
Important note
Brand Rate provides informational estimates and negotiation guidance. It does not guarantee that a brand will accept a quoted fee, and it is not legal, financial or professional representation.